V05 Dry Shampoo and Replacing My Eighties Nightmares #cbias

I am a member of the Collective Bias®  Social Fabric® Community.  This shop has been compensated as part of a social shopper insights study for Collective Bias and their client.
VO5 have a Dry Shampoo which has recently been launched in some stores around the country. We wash our hair every day, though this weekend past at our local carnival Sutton and Surrey Water had a stand and gave us a timer to attempt a three-minute shower – so trying out a dry shampoo was something I was keen to do as I don’t need to wash my hair every day. I have long-lasting memories of going to school having had talcum powder rubbed into my hair by my mum in the eighties – and I can definitely remember a time it wasn’t rubbed in very well – so I was keen to see how it would work.
We don’t have a lot of time at home, and I often use my soup maker to save time and get some quality family time for meals, so need all the help I can while it’s not possible to magic another hour in the day. (that would be good though, just the one)
I work in Wandsworth Town, so have the shops at Clapham Junction to choose from most days, including Superdrug and Sainsburys within the station. I decided to try Superdrug as they have a wide range of haircare (and the previous day I’d checked Boots in Waterloo who didn’t have very much at all – you would think a decent selection of dry shampoo would be something a commuter would go for?) – it’s very convenient and has a broad choice of goods available and means I can walk in, get what I want and get out – Clapham Junction Station shops aren’t for browsing in. I have approximately five minutes to do my shop and make it into work on time so I’m always in a rush.

They had two kinds of VO5 shampoos, though disappointingly the front two rows of cans had no caps. I had to get to the cans at the back before I found one that was intact – and that included a smashed up lid too. The cans were fairly easy to spot on the second to bottom row of the shampoo aisle. I went for the ‘Plump Me Up’ range which suits my thick fine hair, that often looks flat and drab by the end of the day – it ‘has been developed with collagen to give instant body to tired, lifeless hair & banish greasy roots. If you want you can backcomb loosely for added oomph. Now you can skip a wash and still look beautifully bouffed!’. That’s me sold.


I don’t need a bag as I always carry a large reusable one with me, so left the shop, purchase complete. A quick trip to Sainsburys and Caffe Nero and I was ready to head to work. There’s some photos over here in a Google+ album. Now to put the shampoo to the test…

This picture was taken on Monday night, my hair was flat and dull, but with a bit of shine.
This morning I sprayed it onto my hair, having carefully read the instructions. It took me about thirty seconds which is much quicker than my usual process where I’ll wash my hair and then condition it if it is feeling especially dry which can take anything up to three minutes on it’s own even with my short hair length.
I have to say, my hair felt good, and did have a bit more ‘oomph’ to it and was definitely plumped up, oh and it smelt good too – though my eighties nightmares came back mid-morning when I visited the toilet at work and the bright lights near the mirror showed a white circle around my head. Oh no! So I dampened my hair to make it look less obvious and cursed myself. The instructions say to spray it near the roots, leave and then rub it in so it’s definitely something which I need to work on – but also as I have quite dark hair, maybe it’s more obvious. I suggest practicing at home a few times first, if you’re anything like me.

Overall my lasting impression is my hair hasn’t flopped and felt heavy and although it lost the nice smell the dry shampoo definitely helped. I can see it fitting in with my day-to-day life when I don’t want to spend long in the shower or we’re running late and my hair needs something to make it look presentable.

Leave a Reply

Your email address will not be published. Required fields are marked *